This Innovative Ad, Set To The Beastie Boys, Is Inspiring Girls To Become Engineers
December 28, 2013
The GoldieBlox toy company is out to show the world that girls deserve more choices than dolls and princesses. They believe that femininity is strong and girls will help build the future — literally.
Their founder, Debbie Sterling, is a Stanford engineer who decided that girls need more choices than the pink aisle has to offer. She developed GoldieBlox, an interactive book series and construction set starring Goldie, the kid inventor who loves to build.
This year they wanted to showcase the amazing inventive power that girls have. So... they recruited three young girls and the guy who made OK Go's famous Rube Goldberg machine to turn an average home into a massive, magical contraption.
According to their website, only 11 percent of the world's engineers are female. Sterling wants to light girls' inventive spark early, supplementing the usual diet of glittery princess products with construction toys "from a female perspective."
Click Here For The Most Popular On Sunny Skyz
A Husky Was Lost. Owners Found Him With A Drone - Hanging Out With Bears
Dog Completely Changes From Black To White
Friendly Donkey Serves As A Guide For A Blind Horse
Cat's Face Shows Opposite Of Gratitude After Being Rescued
A First Birthday Reunion Party For The Whole Litter, Mama Pup Included
This Senior Dog Sanctuary Celebrated 12 Years With A Dog Prom
Man And Dog Left Stunned After Cat FLIES Across The Room
The Cat Chooses You: A Boy's Heartwarming Shelter Adoption Story
Little Girl Teaches Cat How To Use Treadmill
Mom Shares The Hilarious Reasons Her 4-Year-Old Daughter Gets Mad At Her
Squirrel Risks His Life To Save Mate From A Snake