This Innovative Ad, Set To The Beastie Boys, Is Inspiring Girls To Become Engineers
December 28, 2013
The GoldieBlox toy company is out to show the world that girls deserve more choices than dolls and princesses. They believe that femininity is strong and girls will help build the future — literally.
Their founder, Debbie Sterling, is a Stanford engineer who decided that girls need more choices than the pink aisle has to offer. She developed GoldieBlox, an interactive book series and construction set starring Goldie, the kid inventor who loves to build.
This year they wanted to showcase the amazing inventive power that girls have. So... they recruited three young girls and the guy who made OK Go's famous Rube Goldberg machine to turn an average home into a massive, magical contraption.
According to their website, only 11 percent of the world's engineers are female. Sterling wants to light girls' inventive spark early, supplementing the usual diet of glittery princess products with construction toys "from a female perspective."
Click Here For The Most Popular On Sunny Skyz
His Last Day As A Teacher After 36 Years. They Turned It Into A Memory For Life
A Couple Invited A Homeless Man In On Christmas — And He Never Left
Man Marks 11th Straight Christmas As The Last Unmarried Member Of His Family
A Koala Hitched A Ride On A Bus In Brisbane
Teacher’s Simple Strategy Is Changing The Lives Of So-Called ‘Troublemaker’ Students
This 'Stranger Things' Fan's Christmas Tree Has An Upside Down Twist
His Last Day As A Teacher After 36 Years. They Turned It Into A Memory For Life
90-Year-Old Grandma Gets Her Very First Doll On Christmas — The Tears Say It All
Brother Uses ALL His School Reward Money To Surprise Sister On Christmas
104-Year-Old WWII Veteran Brings The House Down With National Anthem On Saxophone
First Responders Use Olive Oil To Rescue Squirrel Trapped In Dumpster
