Swedish Blood Donors Get A Text Message Every Time Their Blood Is Used To Save A Life
June 24, 2015
In an effort to let blood donors know how much they're appreciated, Sweden's County Council sends donors a personal text message every time their blood is used to help save a life.
Karolina Blom Wilberg, a communications manager at the Stockholm blood service told The Independent, "We are constantly trying to develop ways to express [donors'] importance. We want to give them feedback on their effort, and we find this is a good way to do that."
If you donate blood in Sweden the county council will text you when your blood is used. pic.twitter.com/4Ycf5O6m3F
— Robert Lenne (@robertlenne) June 8, 2015
"It's a great feeling to know you made such a big difference and maybe even saved someone else's life," said Blom Wiberg. "We get a lot of visibility in social media and traditional media thanks to the SMS. But above all we believe it makes our donors come back to us, and donate again."
In a further attempt to avoid blood-shortage, Sweden shares their current stock levels in hopes it will encourage people to donate.
What an amazing feeling it must be to be going about your day and get a notification that you just helped save someone.
(h/t) Viral Thread.
Grandma Shares 20 Years Of Voice Messages From Her Granddaughter And You'll Be Sobbing
Dog Escapes, Walks In Lottery Shop, Bites Ticket, Wins Owner Big Prize
Christie Brinkley At 70: Timeless Beauty And A Poetic Celebration Of Self-Love
Future Father-In-Law's Text After Engagement Goes Viral
'I've Seen Grown Men Cry': Woman Eats Monster 30-Inch Burrito To Win Challenge
This Peculiar Mushroom Bears An Uncanny Resemblance To Zombie Toes
This Baby's Reaction To Dad Snoring Is Absolutely Hilarious
Dad And Daughter Go Viral For Uplifting Mirror Routine
Wild Bear Enjoys The Sunrise From Man's Jacuzzi
'Cooking With Beagles' Brings Hilarious Chaos To The Kitchen
Paddleboarders Remain Calm After Incredible Close Encounter