Coke Studio Is Making Unique Music For Deaf People. Watch The Amazing Video!
August 3, 2016
Coke Studio, known for bringing musicians from far-flung areas of Pakistan into the mainstream, partnered with Deaf Reach to make something very, very magical: music for the deaf.
Coke Studio
"Nine million people in Pakistan have some sort of hearing impairment," said Ibrahim Khan, Coca-Cola Brand Manager. "They can experience the rhythm of music through touch and sight, and we believe music is a feeling everyone should experience."
Lights and vibrations were used to create the unique music, and members of the Pakistani deaf community fell in love with the experience.
Watch the video:
Click Here For The Most Popular On Sunny Skyz
Couple Rescues Prairie Dog From Their Dog's Mouth, Then Decides To Adopt It
These Are The Movie Scenes People Say Are Absolutely Flawless
Judge Waives Parking Fines So Dad Can Keep Supporting Son’s Space Dreams
Hungry Elephant Casually Walks Into Grocery Store For Snacks In Thailand
Wild Orcas Keep Giving Humans Gifts, Leaving Experts Puzzled
My Girlfriend Gifted Me My Father’s Handwriting To Keep Forever
The Funniest Dog Reactions To Hearing 'Walk' — You’ll Be Laughing Out Loud
Hero Dog Named RAMBO Scares Off Masked Robbers To Save Woman
UPS Driver Joins Teenagers On Graduation Slip ’N Slide
'Two Pure Souls': Dog Warms Stranger's Heart At Lacrosse Game
'Am I Allowed To Be This Happy?' The Moment A Nervous Foster Dog Finally Lies In A Dog Bed