Coke Studio Is Making Unique Music For Deaf People. Watch The Amazing Video!
August 3, 2016
Coke Studio, known for bringing musicians from far-flung areas of Pakistan into the mainstream, partnered with Deaf Reach to make something very, very magical: music for the deaf.
"Nine million people in Pakistan have some sort of hearing impairment," said Ibrahim Khan, Coca-Cola Brand Manager. "They can experience the rhythm of music through touch and sight, and we believe music is a feeling everyone should experience."
Lights and vibrations were used to create the unique music, and members of the Pakistani deaf community fell in love with the experience.
Watch the video:
This Video Of A 105-Year-Old Meeting His 5-Day-Old Great Grandson Is Bringing Joy To The World
The 12 Funniest Internet Responses To United Airlines
Family Plays Horror Board Game And Gets More Than They Bargained For
The 10 Funniest Sibling Photo Recreations On The Internet
Rogue Stapler Leaves The 4th Floor To Explore The World
This Corgi Ate Pumpkin Seeds, Pooped Them Out, And They Started Growing
This Kitten Was Abandoned, Then A Crow Does Something You've Never Seen
The Internet Can't Handle This Video Of A Baby Adoring His Mom
Girl Sings 'Hallelujah' With Lyrics That Tell The Easter Story
Man On Paddle Board Is Stalked By Curious Orca
Comedian Has To Stop His Routine Because Of The Noise Coming From This Guy