These Clever Photos Use Optical Illusions To Promote Pet Adoption
April 19, 2017
Photographer Amol Jadhav and art director Pranav Bhide recently created this powerful campaign for World For All Animal Care And Adoptions in Mumbai to help animals get adopted at a recent event.
Using lighting and framing techniques, they created a set of optical illusion portraits that each contain two images in one.
The campaign's tagline: "There's always room for more. Adopt."
And it worked.
"The campaign increased foot traffic owing to its large visibility and the interest people took in the image," World For All founder Ruchi Nadkarni told The Dodo. "The event saw 42 adoptions and will now be a yearly event at the college owing to the phenomenal success of the event and 42 adoptions in one day."
News Anchors Can't Stop Laughing At Baseball Player With Uncanny Ability To Always Find The Camera
Student Begs Teacher To Bring Dog To Class And His Response Is Perfect
Dad's 'Rules For Dating My Daughters' Goes Viral
This Angry Cat Swimming Through Harvey's Floodwaters Is Winning The Internet
Hurricane Irma Sucked The Ocean Away From The Bahamas
They Dumped 12,000 Tons Of Orange Peels Into A National Park. This Is What It Looks Like Now
They Thought She Was Drawing A Judge And Eliminated Her Too Early. NO ONE Saw THIS Coming
This Bird's Reaction To A Face Drawn On A Finger Is Priceless
Watch This Husky Try So Hard To Befriend The New Kitten
Guy On Disability Learns He Owns A Very Rare Blanket And It Changes His Life Forever
This Video Of Grandpa Making His Grandson Laugh Will Take All Your Blues Away